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Stakeholder Map

User Journey Map

Concept Board

Logo Thumbnails

Initial Logos

Logo Experimentation

Desert Bloom Logo

Brand Assets

Desert Bloom is an authentic and innovative brand focusing on harnessing the medicinal powers of the annual superbloom in Namaqualand National Park, South Africa. The mission is to create pure and healthy products that care for people and the planet. Desert Bloom collaborates with San Parks to offer an extraordinary experience for people to view this natural wonder and invest in a unique product range.